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I have been approached by someone working for a digital marketing company to write an article about a sport of my choice. Yes, they will pay me reasonably generously according to the marketing representative. Further investigation revealed that it is part of a campaign funded by a gambling entity. What a surprise! Gambling and all things sport have become as close as close can be. Indeed, gambling companies are heavily invested in this symbiotic relationship. Gambling feasting on sports mad Australia. Sporting events have always been gambled upon by those who think they can afford to do so. In Ancient Roman times, the circus and gladiatorial arenas were fiercely bet on by punters seeking to back the winning chariot or fighter.

Gambling feasting on sports mad Australia people watching soccer game
Photo by Tembela Bohle on Pexels.com

In Your Face Sports Gambling Down Under

Gambling has been around as long as the oldest profession but like that pay for the pleasure service it did not formerly flaunt itself on the public consciousness. Today, it is wall to wall gambling ads and sponsored by gambling shows on screens large and small. YouTube is polluted with unfunny videos featuring blokes who just wanna have fun. Pay and free to air TV is much the same. Marketing experts have obviously advised the promo departments of these multi-national gambling behemoths about the Australian psyche and what’s appealing. Like all advertising the joke only goes so far. Commercials populated with boofy blokes hamming it up in pantomime scenes from history get tiring pretty quickly. Endearing is not an adjective I would use to describe these lame efforts.

Gambling feasting on sports mad Australia green grass across beige red open sports stadium during daytime
Photo by Juan Salamanca on Pexels.com

Who Pays For All The Gambling Ads?

Not when you know it is all a paper thin manipulation to entice young men to throw away their hard earned cash. If these gambling firms can afford to advertise so heavily on our screens, who is paying for the privilege? A legion of losers on the punt is the straight answer. Ladbrokes – it is right there in the name. Lads going broke gambling unsuccessfully. I know they don’t call Australia ‘the smart country’, no they call it ‘the lucky country’. Lucky for all these international gambling outfits to come over and fleece the none too clever locals.

Do the math folks. There has to be a lot of losing bets for these gambling companies to flourish. They are playing with your money fellas. So, I hope you find those ads hilariously funny because you are paying for them.

I don’t have anything against gambling, I just don’t want to see it shoved in my face every ten seconds. Sport is not all about gambling but it sure is starting to look that way. Fake sincerity by former sportsmen employed in shows funded by gambling companies is pretty shallow fare. If the demand for gambling is there why do they need to advertise so much? Give it a rest would you or the government’s gonna have to come in and regulate it. Kids are growing up thinking that sport is all about the punt. It’s a cheap angle for the mugs on the couches watching at home nothing more.

Australia is getting a reputation as the land of suckers and mug punters, where the spoils are mega for big fat washed up basketballers.

Tell an Aussie bullshit stuff about why you think Australia is great and you have him eating out of your hand in no time at all.

©Midas Word

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